TV
T-Mobile
Hispanic Value
The Idea
HOLA was a culturally driven T-Mobile Hispanic Value campaign inspired by the many different ways Latinos say “hello” across Latin America. The creative positioned T-Mobile’s international calling, texting, and data benefits as more than wireless perks. They became a way for multicultural audiences to stay connected to family, culture, and the people who matter most, no matter the distance.
Magenta Status
T-Mobile
Magenta Status
The Idea
A social-first branded content campaign featuring Marcelo Hernández that used comedy and bicultural storytelling to highlight the exclusive VIP perks available through T-Mobile Magenta Status, transforming everyday customer benefits into culturally relevant and entertaining lifestyle experiences.
Magenta Status
Focalyx
Meet Focalyx
The Idea
Focalyx is an innovative NO invasive procedure that treats prostate cancer, that allows patients to continue their normal life without affecting their sexual and urinary functions. The goal for this commercial was to position Focalyx as the best alternative procedure to treat prostate cancer.
Meet Focalyx®
Sony Bravia
World Cup 2014
The Idea
The idea of this commercial was to show the passion for soccer, through the Sony Bravia TV, that thanks to their advance features, it allowed you to feel immersed in the field like never before.
Passion
DishLATINO
Credit Benefits
The Idea
DishLATINO, launched multiple video capsules with the renown financial adviser Julie Stav, who explained all the credit benefits our users could obtain in the U.S. Markets.
Doors
Lamborghini Motor Oil
Pasión por lo que haces
The Idea
Lamborghini premium oil, represents the passion and the blood, as well as the power and speed you want to give to your vehicle.
Passion for what you do
Alimentos Polar
Rikesa (Cheese Spread)
The Idea:
Position Rikesa as a product that is made with Cheese, so it's healthy for your kids to eat it. The idea was to used a common riddles games to introduces the fact that Rikesa equal Chesse. "Fun taste like Cheese".
Sube el telón
T.G.I. Friday’s
Platos Machos
The Idea
Promote Friday's dish, which are famous for being big enough to fill you up. In Venezuela when someone eats a big plate it usually means he's a tough man. Therefore, we created mainline scenes (having a tattoo, etc), with boys that thought they we're very tough when actually they where cowards
Casa Embrujada